How we develop “Cookies”

Cookies refer to small parts of information saved in your web browser. Whenever you visit a website, your device catches these cookies and stores them in its web browser. Cookies are designed to enhance user experience. It allows a website to remember its users. There are different types of cookies, such as occasional and permanent cookies. Occasional or seasonal cookies are meant for some specific duration, while permanent cookies often stay on your server permanently.

Remember, we never use any of these cookies to save your personal information. However, in a few countries, information like cookie IP and device addresses are viewed as personal information. To some extent, we may use such a cookie; however, it’s always done by following our privacy policy.

What types of cookies do we use for our site?

First-party cookies:

We create some cookies to improve user experience. They help us spot our users and activate some specific features that our users might find beneficial, such as language, location, and print page preferences. These cookies have a huge contribution to improving user experience. This is why they are often called strictly necessary cookies.

Performance cookies

Sometimes, we use cookies generated by a third party, allowing us to track the prior websites you have searched or browsed. These cookies are also known as third-party cookies. They help us to understand how a visitor browses a website. We often depend on Google Analytics for this assessment task. All information gathered by Google Analytics is anonymous. It doesn’t violate the privacy policy but offers us a deep insight into the users’ preferences.

Functionality cookies

As the name suggests, these cookies help us improve our website’s functionality. These cookies allow our sites to recognize visitors’ choices related to region, language, name, and more. We can also use these cookies to remember what things have been changed by the user, such as modifying the text’s font, style, and sizes. The information accessed by these cookies is mostly anonymous. Also, you can’t use them to track a user’s activity on any third-party site.

Social media cookies

Social media cookies are used to access information such as the most viewed content by a user, the posts they liked or shared, and some more social media activities. These cookies might be helpful to understand a user’s preferences on social media. It might help in spotting the target audiences. For example, a social media cookie can help you gain a proper insight into what type of content a user is most likely to watch. It can be health-related videos. Also, it can be entertainment or fun videos. Such insights help boost engagements and create powerful impacts of social media advertising.

How you can reject a cookie

If users don’t want to accept a certain type of cookie, they are free to reject those cookies. For rejecting a cookie, one has to change their browser’s settings. The process might vary from device to device or browser to browser. However, it should be easy. If you do not like to receive any cookies from our website, you can let us know by changing the browser’s settings. It will hardly take a minute. By opting for this new setting, you can receive a notice from our end before a cookie gets stored in your browser again. You can also visit the “Help” section for more information about this.