online reputation management

ORM is the process of controlling an individual’s or business’s reputation online. It involves managing reviews, social media content, and search engine results to maintain a positive public perception and address any negative feedback.

Building Trust and Credibility

ORM services help businesses cultivate a positive online image, which enhances credibility. Positive reviews can influence purchasing decisions and attract new clients.

Mitigating Negative Feedback

By responding to customer concerns and resolving issues, businesses can show their commitment to customer satisfaction and turn negative experiences into positive ones.

Improving Search Engine Rankings

A well-managed online reputation can improve ranking on SERPs. Higher visibility leads to increased website traffic, enhancing the chances of attracting potential customers.

Crisis Management

By monitoring online conversations, businesses can identify and address issues before they escalate, minimizing the impact of negative incidents on their reputation.

Why choose our online reputation management?

Our Online Reputation Management services safeguard and elevate your brand's online image. We proactively address negative content, promote positive experiences, and ensure your business maintains a strong, trustworthy presence online.


With a proven track record of successfully managing diverse brand reputations, we bring invaluable insights and knowledge to devise tailored approaches that effectively safeguard and enhance your online image.

Tailored Approach

Our tailored approach involves conducting thorough assessments of your brand's online presence, identifying specific areas for improvement, and crafting personalized ORM strategies, thereby delivering results that cater to your distinct needs.

Advanced Monitoring Tools

Our ORM services leverage state-of-the-art monitoring tools to track your online reputation comprehensively. This enables us to promptly identify reviews, mentions, or comments related to your business, allowing for timely responses.

Proactive Reputation Management

We strategically promote positive content, engage with customers to address concerns, and swiftly respond to negative feedback. By staying ahead of potential reputation issues, we build a resilient brand image and foster trust among your audience.

Trust and Credibility

We cultivate a reputable online presence by managing feedback, ensuring transparency, and showcasing positive customer experiences. This builds trust among potential customers, enhances your brand's credibility, and fosters long-term relationships.

Measurable Results

We track key performance indicators, such as sentiment analysis, review ratings, and search engine rankings. This allows us to demonstrate tangible improvements, proving the effectiveness of our strategies and the overall success of your ORM campaign.

Success Stories

Every successful marketing story has obstacles and a moral.

Senco Gold teamed up with Prasarnet to build an unparalleled marketing strategy that would help it establish a strong online presence, build trust with customers for high-value purchases, and navigate the complexities of SEO.

Interactive Design

We revamped the website and implemented interactive design elements into it to create immersive online experiences.

Multichannel Approach

We employed a multichannel approach using SEO, display ads, & local SEO, to ensure better brand exposure and drive conversions.

In-depth Audience Target

We implemented custom digital marketing strategies and PPC marketing to precisely target the local audience to heighten footfall in stores.

As a new electric bike company, Ride1Up harbored ambitious aspirations, yet it encountered numerous obstacles. It was at this juncture that they partnered with us, seeking our expertise to ensure their distinctive products stood out amidst the competition.

Targeted Audience Research

We conducted in-depth research to identify the ideal audience, & tailored the marketing efforts accordingly, ensuring that its products resonate with potential customers.

Multichannel Approach

We devised a comprehensive online marketing strategy, optimized their website, created engaging social media campaigns, and more, to reach across all online channels.

Content Creation and Promotion

We developed informative content about the electric bikes and distributed it in the form of blogs, social media, and even influencer partnerships, to educate potential customers.

Insidesource approached us during a successful period of operations. While they maintained an active presence on social media, they lacked expertise in SEO. We assisted them in achieving a higher search engine ranking position (SERPs) for their website.

SEO Strategy Development

We conducted a thorough SEO audit of the site. Based on that we optimized on-page elements, creating quality content, & building authoritative backlinks to help the site rank higher.

Keyword Research and Optimization

We identified the most high-impact keywords in the commercial furniture industry. By optimizing the website with these keywords, we helped the site be more visible to all.

Content Marketing

We developed an in-depth content marketing strategy related to commercial furniture and workplace solutions. This attracted organic traffic and potential customers.

Truerev, an established player specializing in streamlining financial operations for B2B companies, faced challenges in generating the desired quantity of leads/ boosting sales. We were delighted to offer our assistance.

Lead Generation Campaigns

We designed a targeted lead generation campaign. This involved creating compelling landing pages, optimizing them, and promoting them through various channels.

Content Marketing for Thought Leadership

We created in-depth whitepapers, case studies, and blog posts that address common pain points, making them a trusted resource for financial solutions.

Conversion Rate Optimization (CRO)

We analyzed user behavior, did A/B testing of different on-page elements, and made data-driven improvements to increase the percentage of leads who convert into paying customers. had already secured a page 1 ranking within the foreclosures industry, but they needed help with reaching the top. Thus, they turned to us for assistance. The work our team did then, is evident even today.

Comprehensive SEO Strategy

We identified high-value, relevant keywords & optimized the brand's website and content around these keywords, to improve site speed and mobile-friendliness.

Competitor Analysis

We did an analysis of the brand's competitors, analyzed their SEO strategies, content marketing efforts, and social media presence, and used these insights to refine your own strategies.

Content Marketing and Link Building

We developed & implemented a proactive link-building strategy to acquire high-quality backlinks from reputable websites in the industry as they help boost search rankings.

Frequently Asked Questions

A business's online reputation plays a crucial role in shaping its success. Here, we aim to address common questions and provide insights into ORM and its benefits for businesses.

Talk To Our Experts arrow

At Prasarnet, our ORM service includes monitoring and managing your online presence, addressing negative content, and promoting positive information. It enhances credibility, attracts more customers, improves search engine rankings, and fosters a positive brand image, leading to increased trust and better revenue for businesses.

Yes, online reputation management can significantly improve your online image by addressing negative content, promoting positive information, and enhancing your credibility, leading to a more favorable perception among potential customers and stakeholders.

Being a notable digital marketing company providing reliable ORM services in India, we continuously monitor search engine results, social media channels, review sites, and other relevant online spaces to promptly identify and address any mention or reviews related to your business, ensuring proactive reputation management.

The timeline for noticeable improvements in ORM varies depending on the initial state of your online reputation and the extent of issues to be addressed. However, you may begin to see positive changes within a few weeks, with more significant results over a few months.

Yes, our ORM services for businesses can assist in addressing and repairing reputation issues from the past. We employ tailored ORM strategies to tackle negative content, engage with dissatisfied customers, and promote positive experiences. While we cannot erase the past, we can proactively manage your online image, building a stronger, more positive reputation over time.

When dealing with false or misleading information affecting your reputation, our ORM team conducts thorough investigations, and if deemed inaccurate, we strategically respond to clarify the situation, sometimes even working with platform administrators to remove or flag the content if necessary.
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